Published June 2026 · Make link previews look clean across social platforms and chat apps.
An Open Graph image is the preview image that appears when a web page is shared in apps like Facebook, LinkedIn, Slack, Discord, and messaging tools. A weak preview image makes a page feel unfinished. A clean preview image helps readers recognize the topic before they click.
The most practical default is a 1200 x 630 pixel image. It has a 1.91:1 aspect ratio, works well for large social cards, and is widely used for article previews, product pages, and landing pages. Avoid tiny images because they can render blurry or be ignored by preview generators.
Different apps crop and scale previews differently. Keep the headline, logo, product, and face near the center. Leave breathing room around the edges so the image still works if a platform trims the sides slightly or displays the preview in a smaller card.
Your page should include at least these tags in the head:
<meta property="og:title" content="Page title">
<meta property="og:description" content="Short page summary">
<meta property="og:image" content="https://example.com/og-image.jpg">
<meta property="og:type" content="website">